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Have It All: Practical Work-Life Balance Advice for the Female Freelancer

October 24, 2017 By debug

For ACE by Gloria Martinez of Womenled.org.

Integrating work and personal life is tough, but it is especially difficult for women who also happen to be business owners or freelancers. Take heart, however, knowing that achieving a harmonious work-life balance really is possible with a little preparation and a lot of determination.

You must first understand that balance isn’t always 50/50. Before you even take the first steps toward entrepreneurship, sit down and determine what’s truly important to you. Do you need the flexibility to care for children or aging parents? Do you want to be able to travel? Would you rather have a business where you can employ your family? These are just a few questions that you should ask yourself to get a better understanding of what balance truly means to you.

Owning your own business is a rewarding and fulfilling endeavor. There is nothing like being successful through your own leadership, abilities, ideas, and efforts, investment coach Peter Leeds told Inc. However, it is all too easy to allow this particular aspect of your life to take over the rest. The following tips will help:

Be honest with yourself about what works and what doesn’t. Just because you want something to work doesn’t mean it will. If you find that a particular computer program, for instance, isn’t it offering the level of efficiency that you need, don’t be afraid to change. Even if you have a substantial financial investment, it’s probably not worth the time it’s taking to make it fit with your work.
Set time aside for your family and friends. There’s a good chance you became self-employed because you wanted to take control of your life and be more available to your friends and family. While you may not be able to spend as much time with them as you like, take at least one day each week that you can devote specifically to the people you love. This will not only help keep you connected to your support network but will go a long way toward maintaining a healthy attitude about life.
Let the internet work for you. Think of the Internet as an employee that never sleeps. To get the most out of it, create a website that does much of the legwork for you. If you don’t know how to create a website, then you could always look to using a company like Goldero to help you create the perfect website for your company. You need to build a business website that will quickly and efficiently answer your customers’ questions and allow them to find information regarding your products or services without having to pick up the phone. Creating a Website For Trades, for example, could be very simple if there is a basic knowledge of what a website can do for a business. Every business could benefit from this, as it improves visibility as well as providing a professional image.
And, perhaps most importantly, make sure your website is device-friendly since the vast majority of online searches are now done via a mobile device. Keep in mind too that your website should be updated and maintained regularly so it can work for you even while you’re away. If your website is particularly popular and generates a high amount of traffic, it might even be worthwhile investing in a virtual private server from a hosting expert such as hostiserver.com. A powerful server ensures your website loads smoothly and quickly and can keep up with demand. This is why it is really important to use a web hosting company to help you with this sort of thing. If your website is slow to load, then you might lose your audience. There are loads of hosting companies you can use, such as this canadianwebhosting company, you just have to find the right one for you.
Define success according to your own standards. What does it mean to be successful? Many people believe it’s having enough money to buy a large house, boat, and vacation time. Others define success by their ability to have an impact on issues near and dear to their hearts. Don’t try to live up to other people’s standards as success looks different to everyone.
Consider a home-based business. Many municipalities allow for small businesses to be run from the comfort of your own home. You will benefit from having lower overhead and can utilize a portion of your home as a tax deduction each year. There are a number of women entrepreneurs that have found great success working from home. Keep in mind that your business website can make your small business look and feel much larger than it really is.
Get out of town. One of the most important things you can do for yourself and your family is to walk away from the distractions. This is easily achieved by a quick weekend getaway at least a couple times a year. Rent a cabin in the mountains, a lake house, or a condo on the beach, or if money is tight, check out these low-cost ideas from The Simple Dollar. Exactly what you do isn’t the point, it’s about leaving your laptop and workload behind.

Finding the balance between work and home isn’t easy, but it is within reach. Keep these tips in mind to get the best of both worlds.

ACE Behind the Scenes: Yaddo – September 26, 2017

October 5, 2017 By debug

On September 26, a small group of ACE members had the rare privilege of touring Yaddo, the world-famous artists’ retreat in Saratoga Springs.

Yaddo’s mission is “to nurture the creative process by providing an opportunity for artists to work without interruption in a supportive environment.” On March 11, 2013, it was designated a National Historic Landmark. Yaddo offers residencies to artists working in choreography, film, literature, musical composition, painting, performance art, photography, printmaking, sculpture, and video. Yaddo artists have been awarded 71 Pulitzer Prizes, 68 National Book Awards, a Nobel Prize, three Academy Awards, 456 Guggenheim Fellowships, 42 National Book Critics Circle Awards, 29 MacArthur Fellowships, numerous Emmy and Grammy awards, and many other honors.

ACE extends our deepest thanks to our sponsor The Foundry for Art Design + Culture. The Foundry, based in Cohoes and Troy, fosters innovative collaborations between creatives, civic and educational institutions, non-profits and businesses to create viable, livable and imaginative communities.

Photos courtesy TM Williams Photography.

SPAC and New York City Ballet Unveil Dance Videos Created in Saratoga and Troy

July 5, 2017 By debug

When the New York City Ballet was scouting locations for a series of gorgeous new videos to promote their upcoming summer season, SPAC CEO Elizabeth Sobol found seven amazing Saratoga locations — and then reached out to Susan Herlands Holland, Executive Director of Historic Albany Foundation for her thoughts about a great location somewhere else in the Capital Region.

Holland, who was raised in the region and has an encyclopedic knowledge of locations thanks to her historic preservation work, immediately came up with a dozen great options. In the end, the Gasholder Building in Troy was chosen.

“The New York City Ballet has been one of my personal favorite experiences since I was a little kid and so I was able to envision how those ballet movements might look in wide open, ‘cool spaces,'” said Holland. “The Gasholder Building is one of the most unique historic buildings in the Capital Region. I thought it a perfect match.”

Click here to buy tickets for the New York City Ballet at SPAC, July 5-15.

ACE SPOTLIGHT: “Untitled” Event Showcases Millennial Brands and Talent at Troy Kitchen

June 27, 2017 By debug

Kat Richards and Malaika Iyok recently graduated from Mission Accomplished‘s “Fashion Edition” program and decided it was time to launch their multi-platform brand, known as Untitled, in earnest, so on Sunday, June 25, from noon-4pm at Troy Kitchen, they gathered a dozen artists and creators for an event that showcased talent and energy of Capital Region millennials. T-shirt and fashion brands, a make-up artist, poets, a photographer, and several painters had their work on display and all were happy to talk about their vision for themselves and their businesses.

Untitled’s website describes their mission:

Untitled is a collective of influential millennials dedicated to making a creative movement. We’ve built a new type of social networking service targeting creative young adults, while forming a positive social community for artists in various fields. We use our many different events to provide a platform for our creators and celebrate our creative minds.

Kat has joined ACE’s Freelancer Event production team, and Malaika is a stylist with a rapidly growing list of clients. Keep your eye out for their next event in September, and write them at UntitledOfficial.Info@gmail.com to join their mailing list.

ACE Spotlight: Sophie Moss, Albany Symphony

June 23, 2017 By debug

Sophie Moss joined Albany Symphony two years ago and is already on her third job title. “Albany Symphony has really allowed me to take the initiative on many projects, so it’s been easy to gain a lot of experience very quickly,” she said. “There is always a LOT to do!”

Her interest in music began with violin lessons when she was 6 (she continued playing through high school, and considered a career as a performer), and she worked in the Music Department for all four years at SUNY Buffalo. When she completed her Masters degree in Liberal Studies at the University at Albany, she was happy to find a job that combined her experience as a performer, music fan, sales and marketing professional, and administrator. In her words, “It’s a perfect fit!”

Her latest role as Program Manager for Albany Symphony’s “Water Music NY” came about when she was lead grant writer on the project in 2016. “David Alan Miller had been developing the idea for Water Music NY for over ten years, so when we saw that NYSCA and Market NY were offering funding for programs celebrating the Bicentennial of the Erie Canal, we were ready,” she said.

You can see Albany Symphony Water Music NY from each evening at 8:00 — 9:30pm from July 2nd through July 8th at a wide variety of beautiful Erie Canal locations. Click here for the location and performance details, and here for more about Albany Symphony Water Music NY.