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Joshua Gruft’s Paper Moon : Diverse International Flavor and Happening Community Vibes

November 25, 2024 By Corey Aldrich

Joshua Gruft has shown up everywhere over the last couple of years. DJ gigs for cool parties and burlesque shows, bar based magazine release events, and now…he even has an old school rare book and magazine store called Paper Moon in Troy, NY that has a killer roster of community based music and literature happenings. I caught up with him to get the latest and man, was I out of the loop as to just how cool and diverse a programming calendar PM has going on! We talked about the above and also chatted about leaving a day gig to go full time into the full time entrepreneurial business, creative lifestyle.

Joshua Gruft : Owner at Paper Moon in Troy, NY | Image: Provided

Please state your name, title and educational / artistic background.

My name is Joshua Gruft, and I’m the owner of Paper Moon Bookstore, which opened in March 2024. I hold a BA in Music and Education from City College of New York, and I’ve spent the past 20 years working as a professional musician, promoter, and artistic director.

MC Event at Paper Moon in Troy, NY | Image: Provided

Can you tell us more about your shop? What motivated you to open a physical location. I have worked with you in the past as DJ Mercy. Do you plan on spinning there?

When I launched my own magazine, I noticed how few places offered magazine selections. I wanted to change that and bring something unique to downtown Troy. Paper Moon is a bookstore and magazine shop that features hard-to-find titles and showcases local art.

Paper Moon in Troy, NY has an Amazing Selection of Rare Zines, Books and Magazines | Image(s): Instagram

I have a symbiotic relationship with DJ Mercy, so whenever I’m working in the shop, I’m also spinning. The current shop mix contains tracks from the Jazz is Dead series by Adrian Younge & Ali Shaheed Muhamed, albums from the Smiling C record label, a healthy dose of Donald Byrd & RinseFM.

Event Crowd at Paper Moon in Troy, NY | Image: Provided

The size of the space and format reminds me of things I was seeing in Tokyo a few years ago. Can you dive a little into the current and long term vision for the retail space product mix and social programming?

The shop began as a space for cool books and magazines, inspired by Gagosian Shops’ high-art style and Casa Magazines’ floor-to-ceiling setup. My goal is to maximize every inch to showcase art, host events, and foster community. I’m already bringing together poetry nights, local punk bands, free improv/jazz, noise performances, book talks, and art shows. I’m a promoter by trade, so throwing unique events is my passion—they also help transform the shop’s aesthetics and give local creatives a home.

Sample of Event Flyers for Paper Moon in Troy, NY | Image(s): Instagram

Setting up a retail shop is financially challenging. How were you able to pull that off? Did you have to bring in partners? I am always interested in how folks make these things a reality, so many creatives have dreams of doing creative businesses but don’t know where to start.

Opening Paper Moon was indeed financially challenging. I used part of my retirement savings from my last corporate job to make it happen. I don’t have a team of partners, but I’ve leaned on friends, family, and other local indie business owners for emotional support. I’m also grateful to have Marc Arsenault as my one employee—he’s been running Wow Cool comics distro since 1988, so it’s incredible to fill 40% of the shop with his extensive back catalog of comics spanning different eras and genres.

WOW Cool Selection of Rare Books,Graphic Novels and Comics at Paper Moon | Image(s): Instagram
Poetry Reading at Paper Moon in Troy, NY | Image: Marc Arsenault of WOW Cool via Facebook

Shameless plug: Anything additional coming up we should know about?

The holidays are coming up! Come by and let me help you find something unique and fun for your friends and family. Make sure to tell me you heard about us in the ACE! Newsletter!

For more info or to follow them on Instagram: Paper Moon Troy

Prince UFO Catchers : Young Creative Entrepreneurs Laying It On the Line

November 25, 2024 By Corey Aldrich

I met Danbi Yu and Bradley Alverez through a co-producer (Guinevere of the Dentist Office) for a pop up cyberpunk market that I have worked on with the Arts Center of the Capital Region. Not only do I find them to be some of the most attractive / positive and kind people, but I loved the passion they bring to share Japanese arcade culture with the region. I have worked with them on a few projects and am really excited to share their new entrepreneurial endeavor!

Bradley Alverez and Danbi Yu : Owners and Founders at Prince UFO Catchers | Photo: Corey Aldrich

Please state your name, title and educational / artistic background.

Danbi Yu and Bradley Alvarez, Co-Founders of Prince UFO Catchers.

Bradley and I attended SUNY Potsdam. There, I majored in English Writing and Philosophy. Bradley majored in Spanish and minored in Art. We studied abroad in Japan in the last semester of our 4-years in college, in a countryside prefecture called Akita and at an international school called Akita University. During this time, we have had the opportunity to explore various prefectures in Japan, including Tokyo, Kyoto, Osaka, and Hiroshima. We also had the chance to meet locals and become friends with the Japanese students there. But most of our free time, I admit that we spent at Japanese arcades playing for anime figures and gigantic plushies. After the study abroad experience, I quickly jumped into the publishing industry as an editor and Bradley launched a start-up resell business called Shop.De.Alvarez. While I honed my professional writing, editing, project management, and administrative work skills, Bradley became familiar with the entrepreneurial process of making connections, buying merchandise, researching market value, and finding selling platforms. 

Catching Plushies at Prince UFO Catchers in Colonie Center Mall | Image: Corey Aldrich

I have worked with you in the past at different pop up events. Can you tell us more about your shop? What motivated you to open a physical location. Any additional programming ideas for the space?

We have had an interest in claw machines/Japanese-style arcades ever since we studied abroad in Japan in 2018. We were blown away by the Japanese arcades because of their focus on claw machines, their customer service, the level of quality prizes inside the machines, and the aesthetics of the entire environment that catered to not only Japanese people but foreigners like us. They had token machines at every corner that converted cash into satisfyingly sounding 100 yen coins. They had anime figures, a variety of creative plushies, and rhythm games at every level of the arcade.

At the beginning of our entrepreneurial journey, we started off with vending mini claw machines inside of restaurants, grocery stores, cafes, etc. and we eventually started to participate in various events. We luckily landed a vending spot at Colonie Center Mall and began to have a relationship with the leasing people there. They were actually the ones who suggested that we should do a physical location because claw machine arcades were becoming popular throughout the world but there was nothing like that around the capital region of New York. And so, we thought if we were going to do this, we wanted to recreate our experiences in Japan as close as possible. Claw machines, high-quality prizes, fair winnings, attention to detail to the smallest things, and customer service that would cater to the audience by adjusting the prizes as many times as possible if needed and giving advice on how to win quicker.

Mary and Friend Show Off Their Winnings at Prince UFO Catchers | Image: Corey Aldrich

In the near future, we are planning to have more rhythm games, like Dance Dance Revolution and/or Taiko no Tatsujin, and of course a monthly-bimonthly rotation of the prizes inside the claw machines. We are also planning to host events within the space. We are entertaining a Rhythm Game Competition or even a Speed Dating Event, but that would all be TBD and TBA on our Instagram page.

Keychain Characters at Prince UFO Catchers in Colonie Center Mall | Image: Corey Aldrich

What type of research did you do to decide what type of machines and products you would have? What drove your product theme?

Our product theme varies. Our original focus was anime, like One Piece, Jujutsu Kaisen, SpyxFamily, etc., but we thought it shouldn’t be so niche because children would love things like Pokemon, Winnie the Pooh, Stitch, etc. Another thing we liked about Japanese arcades was that they didn’t just have plushies or keychains. They also have food products like chips, sodas, chocolates, etc. They had practical things like mini hand towels, pillows, bags, pencil case holders, and whatever you could imagine. This way, I thought we could cater to not only the plush fans, anime fans, a collector, or a certain age group but to all people who might just want to walk in and try something they haven’t seen before.

Of course, when we were still vending, we tried to learn as much about claw machines and the sources from which we get our merch as possible, to vet out quality prizes from not-so-quality, and we are still in this learning process but a lot better than we were a year ago.

Japanese Imported Beverages / Snacks at Prince UFO Catchers in Colonie Center Mall : Image: Corey Aldrich

Setting up a retail shop is financially challenging. How were you able to pull that off? Did you have to bring in partners? I am always interested in how folks make these things a reality, so many creatives have dreams of doing creative entrepreneurial businesses but don’t know where to start.

To be honest, the financial part was the trickiest part on our end. We tried exploring so many loan options but quickly found that no bank would entertain a start-up business despite my fully fleshed-out 25-page business proposal and many financial projection sheets. We tried a private loan but were daunted by the idea of having 40% interest rates that we would have to pay back in less than five years. We even reached out to the Chamber of Commerce in Albany and the Community Loan Fund for small business loans, but found that they couldn’t do anything for us since we were considered a fresh business. As a last resort, Bradley and I sold our one and only investment property in Troy that we had managed to buy back in 2020, and this was what helped fund us at the start of this journey.

But I would like to add that we were relentless in this. It was very unrealistic at the beginning of this journey, financially, but I knew that this was something we wanted to do. Whatever the method, whether it was seeking out a family loan or calling up private investors all over the country, we wanted to make this a reality. Luckily for us, we were able to sell the house for a good price at the right time, but I truly believe that we would’ve found another method if this hadn’t been the case. What I’m trying to get at is that obstacles are always present when we are chasing something that seems bigger than ourselves at that moment, but it is also up to us to determine whether those obstacles make our reality or whether we can create a reality that is beyond those obstacles. I believe we chose the latter because we had a strong desire to share our love for Japanese arcades in America.

Deep in Game Play at Prince UFO Catchers in Colonie Center Mall | Image: Corey Aldrich

Shameless plug: Anything additional coming up we should know about? Can folks still talk to you about getting a machine in their location?

We do try to participate in some events here and there, like the card show in Albany or the Anime Night in Troy, but it honestly depends on the date + time. We try to participate in these events because it is a nice way to meet other vendors, coordinators, and customers, but at the same time, running a business has proven to be very time/energy consuming. As for vending, we still do them, but it’s only in Westchester due to the help we receive from Bradley’s family. For upstate NY, we are familiar with other people who do vending so always feel free to reach out to us if you’d like a claw machine in your business!

Fun Fact: The name of our arcade originates from our cat’s name, Prince, and what the Japanese call claw machines “UFO Catchers.” 

For more info or to follow them on Instagram: Prince UFO Catchers

Prince the Cat Logo for Prince UFO Catchers | Image: Corey Aldrich

1UpState GAME EXPO IS BACK FOR YEAR 2 with Expanded Programming and Participation

October 9, 2024 By Corey Aldrich

Super excited to be helping to get the word out on this exciting and growing video gaming conference. Expo Founder Anthony Rossi reached out to ACE! and Discover Albany when 1UpState was just a long shot idea about a year in advance of the 2023 inaugural event. His passion was contagious and he was building excitement in small to mid-sized regional studios and regional educational institutions for his idea. Last year was a great success and the vibe was on point. This year is building on that progress with great vendors, presenters and a headline sponsorship from Warner Bros. Games. I spoke with Anthony and this years keynote speaker Jason Dela Rocca to get a better idea of what we can expect and how our region can better position itself in the gaming industry.

Jason Dela Rocca : Investor, Game Funding Advisor and Ecosystem Strategist / Event Keynote
Anthony Rossi : Co-Producer and Organizer at 1UpState | Photo(s): Provided

Can you both share / sketch out a bit about your background and how you came to be involved in the gaming industry?

ANTHONY: My current favorite joke is that “I have been playing Final Fantasy since before it had a number in the title!” So really, I grew up with gaming as a hobby and just simply never gave it up. After I graduated college, I started to dip into what would be known now as being a “Content Creator“, with my most endeavor being a podcaster under the title, “Videogame Crosstalk” where I would interview people who work in the tech or science industry or involved in the gaming community. As for the gaming industry in my current capacity, it really started when I posed the question to the community of the Tech Valley Game Space as to whether or not people would want to put together a larger local showcase event. Turns out one had been started, but never gained enough traction to be brought into being. They graciously invited me into the group to try to revive it, off we went! I currently work in Project Management as my day job, so for the entire process of organizing 1UpState my role is purely to be the organizer. This is what allowed me to view the endeavor as a whole, break down the aspects into manageable parts, and direct those who do have a deeper understanding in game development to guide decisions to better serve our audience.

JASON: I’ve been in the game industry for nearly 30 years! In the mid-90s there were no game schools or degrees, barely a book or two on making games, and the Internet barely existed. It always seemed like games were made by robots in Tokyo.

My education is a mix of business and tech, but I never really had the pure game making skills to actually make games. So, I have mostly worked in a supporting role, helping build community and support structures that enable game developers to succeed. I was the Executive Director of the IGDA (International Game Developers Association) for 9 years. I co-founded the first venture-backed game incubator in the world, called Execution Labs. We invested in 25 indie game studios and nurtured them to make awesome games. I also do a bunch of advisory/consulting work with governments around the world on how best to invest, grow and support their local game ecosystem.

All that said, I do have a few credits to my name. One of my first credits was a “Special Thanks” in the original Baldur’s Gate back in 1998!

Anthony, you have a pretty demanding day job, what made you decide to invest the time and effort to create 1UpState? I know it’s pretty time-consuming planning an event of this scale!

ANTHONY: I wanted it to be done RIGHT. When you go to enough of them, you begin to see the commonalities of their setup and design, and what does or does not work. As gaming has become more popular, I noticed organizers were still treated gaming as an activity for children while completely ignoring the fact that people are holding on to gaming as their personal downtime hobby later in life, and that games have matured into a full art form of their own.

As for the time aspect, the main thing to understand is that I am not organizing this by myself. I am working with a full team to help organize all of this! Internally, I have been working with Jamey Stevenson, Chris Spahn, and Lilly McAvoy. Additionally, I am working with Richard Lin of Agora Media, Dane Jennings for sponsorship solicitation, Andrew Bugenis for videography, and of course the amazing staff of the Albany Capital Center to manage all the other many, MANY details! And of course, the many volunteers to help work the event itself to make sure the exhibitors have what they need and that everything runs smoothly.

What would you say are some of the challenges to creating critical mass in a region that is trying to build a sustainable gaming economy?

JASON: One of the big challenges is properly supporting/nurturing entrepreneurship. Many regions are full of talented and passionate game makers, but they often remain on the sidelines, tinkering away as hobbyists or weekend warriors. That’s wonderful and great to see. But, how do you enable those folks (at least the ones that want to) make the leap to becoming professional game makers and earning a living?

This is compounded by the fact that most schools teaching games do not offer any business/marketing related courses, and generally try to funnel graduates to entry level jobs at big studios…. often out of state. So, when a region doesn’t have a large employer base, the schools are reinforcing brain drain rather than enabling entrepreneurship and pushing graduates to create new studios… effectively making their own jobs!

Last year seemed pretty successful for a 1st year initiative. I found the programming to be diverse and inclusive. How is this year shaping up? What can folks expect experientially if they attend the conference?

ANTHONY: 1UpState is a “bridge” between the consumer focused convention style event, such as the various Comic-Cons or Geek Fests, and the professional Conferences. This will be the key point to keep in mind as you plan your attendance to the event. After you pass by the registration tables, the main hall will be several rows of exhibitors. These exhibitors will be mainly small, local game developers, whether they are showcasing the game that they have built by themselves, with a small team, or they may be a student team from a local university. There will also be other supporting organizations that helped bring 1UpState into its current state, such as Tech Valley Game Space, Empire State Development, Retro Game Con, and others. And finally, since everyone enjoys them, there will be a few crafters putting up their gaming centric wares for sale.

As for panel discussions, there will be a variety of topics covered, and they will mostly be 30min micro-talks. Topics covered will be more developmental focused, intended for those between the beginner/student to intermediate level game developer. This way the topics are accessible to those who are interested in game development while still being interesting enough for those who have some experience on their resume. We also pay special attention to diversity and representation when accepting panel and speaker applications. We want to be sure that our selection of speakers and topics matches the representation of the gaming community, even if it means declining some pretty great sounding applications.

At the current time, we plan to have about 38 exhibitor tables and 9 panel sessions, including a Keynote speaker. There will also be concessions during the duration of the event and a “Quiet Room” where attendees can take a break from the lights and noises without having to leave the venue.

Anything you particularly excited about this year?

ANTHONY: Absolutely! Aside from some of the amazing speakers, we are also adding two very special items to the program! First, we will be having a small business workshop conducted by Destiny Watkins from the Community Loan Fund of the Capital Region. The workshop will focus on understanding business finances and setting yourself up as a business entity. This will help those who are interested in starting their own game development studio or company to set themselves up for success from the beginning. The other item we have will be a separate play-testing area for board game developers. In the back of Meeting Room 2C, there will be a set of tables set up and managed by a local board gaming group, Spielbany. Here, attendees will be able to play board games that are currently being created and provide feedback to the designers themselves, in real time, as they play!

Jason, what recommendations would you make to folks like Anthony and the 1UpState team who are trying to build that synergy?

JASON: Keep pushing! Consistency is critical. Look for opportunities to always mix in business/marketing in the content. Game makers love to talk about their craft — and that’s important — but we need chances to feed them their business broccoli as well 😉 Further, case studies are always inspiring. Bringing in folks that have made that leap, to share their stories, to advise and inspire others. It becomes more relatable than just a grizzled veteran like me sharing wisdom.

Ultimately, it requires the 1UpState team to think deeply about what the local community needs to succeed, and then try to fill those gaps as much as possible.

Is there still time for folks to get involved? What is the best way for individuals to find out more about the schedule and programming?

ANTHONY: At this point, we are simply finalizing the last remaining bits and pieces of the event and sending info out to have our program designed and printed. All information is being added to our main webpage, 1upstate.com, which also includes links to all of our socials. We’ll be making announcements as things get finalized, so be on the lookout for those and more!

METROLAND (NOW) : Revival of a Capital Region Institution

October 9, 2024 By Corey Aldrich

Like the glory days of First Friday, METROLAND played such an important part in the creative discovery of what the Capital Region had to offer. Every week I remember picking up a copy (Usually at Tess’s Lark Tavern) and scanning through it to plan my weekend activities. While there are some other sources of arts and cultural listings in the region where you can find out things that are happening and get good interviews and background (Radio Radio X and Nippertown) METROLAND was always a gold standard for finding out where and what was happening from the above to underground scenes. Musician / Comedian Erin Harkes is looking to bring back that energy and has secured the brand for a new rendition as retooled as METROLAND NOW. The question is, what will she do with it?

Erin Harkes : Musician, Comedian and Publisher at METROLAND NOW | Photo: Kiki Vassilakis

Could you state your name, title and background?

Erin Harkes. Multi-hyphenate 😉 Musician, Comedian, and now publisher!

As an entertainer who has spent over two decades in the capital region, navigating every twist and turn the industry has presented, continuously adapting and reinventing myself along the way. The constant throughout this journey has been the significance of marketing. While the methods of marketing may evolve, the essential need for it remains unchanged.

Many people often ask why I haven’t relocated to a larger city. It’s a complex question. Perhaps it stems from a sense of contentment or, by some accounts, complacency. It’s undeniable that bigger cities offer opportunities that may not be available here, yet I have consistently found ways to create my own paths. Instead of commuting to places like Boston or NYC every time I want to showcase my comedy, I decided to take matters into my own hands by producing shows specifically to provide myself with performance opportunities. I’ve approached music in a similar fashion, and now, I’m venturing into publishing as well with METROLAND NOW.

Historic METROLAND Covers | Photo(s): Facebook

To many of us who have been around the region for a while, METROLAND was a gold standard for the arts and cultural sector (and activism). I was so disappointed to see it go. What made you decide that now was the time to revive that and how were you able to pull that off? What geographic area will you be covering? Topically, what will be the content focus of the publication?

I felt there was a void / vacuum in the area. There are definitely other publications but some are just not an option for me as a performer. I had always had the idea of reviving METROLAND in the back or my brain. I honestly never thought beyond that until this year. It all kind of happened organically through countless conversations with other creatives and folks in the community. We will be covering Albany, Troy, Schenectady, Saratoga and the general perimeter around those four. But we won’t hold ourselves back from places beyond that when the call comes! The focus, for now, will mostly be music but we’re expanding into arts and other entertainment, comedy, community events, non-profit organizations, small businesses, a comprehensive calendar and just see where it takes us! As long as the message is positive, we’ll share it!

Historic METROLAND Covers | Photo(s): Facebook

I know you started with the idea of being an online publication only and now I have heard murmurs that you are considering bringing a version into print also. Can you tell us more about what that will look like and what the timelines are on that front? Will this be a weekly issue?

I started this idea with NO intention of printing but the more I talked to folks the more I heard this exact phrase uttered: “I miss picking one up.” I really listened to that. For whatever reason, folks miss the physical nature of METROLAND. I don’t believe print is dead but I also don’t see the need for a weekly so we’re going to try for a monthly hopefully starting this month! (October 2024)

Historic METROLAND Covers | Photo(s): Facebook

A robust and representative publication takes a lot of team work. How big is your current team? Is it mostly volunteers or paid folk? As I recollect, that last version of Metroland ended up closing due to financial issues. Do you have a plan to ensure that you don’t end up with similar challenges?

My current team is about seven folks, including myself. Everyone has been volunteering, including myself. There’s one person who I have been paying out of my own pocket because she does this for a living and has a small child and another on the way, whereas the other team members have day jobs. Everything is transparent; everyone knows who’s making what. I’m actively working on way to ensure that everyone, including myself, gets paid. It’s a priority. The last thing I want to do is exploit artists!

I registered as a non-profit because my priority is to try and help other non-profits in the area – be it venues or general NFP’s – get the attention they might not be able to afford otherwise. I plan on doing some fundraising and getting some sponsors/patrons/donors to help give to the cause. There will also be advertising opportunities that can generate income. My plan to make sure we stay financially viable is to use the resources I have built over my 20+ years in the Capital Region and learn from my peers. I have been offered an incredible amount of support from some of the most successful people in the area and am genuinely humbled by the respect I’ve been shown. I have a big ego and know what my vision is but I am not too proud to ask for help with the things that I haven’t learned enough about yet. It will take a village, but I HAVE that village.

Historic METROLAND Covers | Photo(s): Facebook

If folks want to be involved on the creative content side or are interested in advertising or being a distribution point, what’s the best way for them to get in touch?

We have received SO many submissions so far. We are working on the best way to filter through them all and give the best consideration to each and are still ironing out a process to make this easy for everyone involved. When it’s time it will be very clear how to do that! Right now we suggest checking the website and the social media. We’re chipping away at the messages we’ve already gotten and asking people to be patient with us. I have amazing volunteers and I am not about to overwhelm them. There’s a fine line between ambition/tenacity and harassment, though. The latter will not be rewarded. Even the most talented folks won’t be considered if they aren’t respectful during this process. Also the core group has to vote unanimously on new contributors. I want everyone to be safe and comfortable with their peers. That is paramount. Contacting ME directly isn’t a good idea, either. Haha! Just trying to make our boundaries very clear.

Erin Harkes : Musician, Comedian and Publisher at METROLAND NOW | Photo: Kiki Vassilakis

Shameless Plug: What would you like to share with us? Any things coming up on the horizon we should know about?

Thank you but honestly nothing right now! We just ask that everyone share the website and the socials and keep it up with all the positive messages. I can’t wait to watch this grow and work with our vibrant and talented community!

Finally, know that ACE! has your back! 🙂

LIKEWISE! I look very much forward to working with you guys closely!


For more on the final days of METROLAND previous...check out the article in the Times Union from January 2016 by Paul Grondahl.

The Team at METROLAND – The Final Days | Photo: Steve Jacobs / Times Union

‘Freelance Isn’t Free’ Signed Into NY State Law : CHECK!

September 11, 2024 By Duncan Crary

Photo Credit: NYS Media Services

On August 28 the ‘Freelance Isn’t Free Act’ took effect as New York State law (Article 44-A to the General Business Law).

The law entitles Freelancers* to timely and full payment, enforced by the NYS Attorney General’s Office. The law mandates that the hiring party must provide written contracts for freelance engagements valued at $800 or more or lasting longer than 120 days. And it spells out stiff penalties for those who do not supply contracts or who are chronic violators.

Freelancers are entitled to double damages for late payment. (After 30 days if no payment schedule is defined in the contract.)

On average, freelancers are stiffed $6,000 per year.

The Department of Labor has developed a model contract that can be used to meet the contract requirements of the ‘Freelance Isn’t Free Act.’

FREELANCE WORKER AGREEMENT

If you are a freelance worker and you believe your rights under the law have been violated, you can file a complaint with the New York State Attorney General HERE.

Finally, you can find the full text of the law HERE.

I expect more news articles and columns will be published in the upcoming weeks, further elaborating and clarifying these protections and process.

But for now, please pass it on. Let your graphic designer, writer and musician friends, etc. know about this. Make people in the business world aware that ‘Freelance Isn’t Free.’


Duncan Crary is Owner and Founder at Duncan Crary Communications out of Troy, New York. He is a publicity, communications and events consultant with more than 20 years of professional public relations experience. He has been called “Troy’s other Mayor” (Michael DeMasi, Albany Business Review), a “publicity artist” (Jimmy Vielkind, Capital New York/Politico), and “a gregarious public-relations consultant, history buff and Troy tub-thumper” (Joanne Kaufman, Wall Street Journal).

He is the founder of The League of Extraordinary Red Heads, which was profiled in The New Yorker magazine in 2019.

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